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It was an accident. In 1979, a ventriloquist visited Leighann's kindergarten
class and shared the secret of his profession—talk to the animals and
they'll talk back. And so she did. Night after night, week after week, she
lined up her stuffed animals and spoke to them, hoping that some day they
would start to talk back. When that didn't work, she wrote them letters until
she finally realized that just like writing to her toys, she wanted to write
to people—to make them talk, contemplate, listen and buy stuff.
A few decades and a Journalism degree later, Leighann was writing, but this
time to stockholders. As a reporter, she greeted the financial world before
most west coasters would roll out of bed. She wrote five daily columns about
things like market capitalization and net loss and spouted terms like FY99.
But in 1999, the stocks that most of the world followed were in Silicon Valley.
So shortly before the feared Y2K, she accepted a job with yet another hierarchical
officious oracle—Yahoo! Inc. For two years, she used words like web
traffic and click-through rates and attended company meetings complete with
ice sculptures and live bands.
But asa marathon runner and collegiate athlete, she needed to get back to
my roots of sweat and competition. Nike was the perfect fit. She could write
about Lance Armstrong in the morning and spend the afternoon on the bark dust
track getting lapped by pro athletes. She spent four years at the shoe giant.
She learned the mechanics of the perfect golf swing and acquired a closet
full of brightly-colored swooshes.
Somewhere in between, she took a few months to travel to over 25 countries.
She taught yoga in New Zealand, learned how to spearfish in Fiji and ride
a motorcycle in Vietnam
It's been 29 years since that fateful day in kindergarten class. And now that
Leighann works from home, she not only talks to her animals, she talks to
herself.